AlexSava/E+ via Getty Images Aimed at demystifying Bitcoin (BTC-USD) for the masses, the 'B' Word conference launches at noon ET today. Plenty has been made about headliners like Cathie Wood (ARKK), Jack Dorsey (SQ), and Elon Musk (TSLA), but the event features a long list of heavy hitters in the crypto world like Adam Back, Nic Carter, Jameson Lopp, and Matt Odell, among many others. Seeking Alpha will be covering the conference live, including the talk - Bitcoin As A Tool For Economic Empowerment - between Wood, Dorsey, and Musk scheduled for 2 ET. Checking some other news, BNY Mellon (BK) is now a backer of set-to-launch crypto trading platform Pure Digital, reports the FT. Pure Digital is reportedly going live with its first bitcoin trade within a few days. Mellon and fellow custodial bank State Street earlier this year both announced the launch of cryptocurrency custody businesses. Returning to
